|
Course Name
|
Applied Entrepreneurship and Innovation
|
|
Code
|
Semester
|
Theory
(hour/week)
|
Application/Lab
(hour/week)
|
Local Credits
|
ECTS
|
|
GEIN 304
|
Fall/Spring
|
2
|
2
|
3
|
6
|
|
Prerequisites
|
None
|
|
Course Language
|
English
|
|
Course Type
|
Service Course
|
|
Course Level
|
First Cycle
|
|
Mode of Delivery
|
- |
|
Teaching Methods and Techniques of the Course
|
Group Work
|
|
National Occupation Classification
|
-
|
|
Course Coordinator
|
|
|
Course Lecturer(s)
|
|
|
Assistant(s)
|
|
|
Course Objectives
|
Entrepreneurship and innovation are the are the highest value-added elements in the new economy. This class aims to teach students interested in entepreneurship about creating awareness as applied to their career. ALL STUDENTS from ALL DEPARTMENTS would be able to select this course. |
|
Learning Outcomes
|
The students who succeeded in this course;
- will be able to count the foundational principles of entrepreneurship.
- will be able to distinguish when a business idea is valuable and innovative.
- will be able to construct a business plan and model.
- will be able to apply methods of market research to the business idea.
- will be able to carry out financial planning with the business idea.
- will be able to consider goods/services manufacturing with relation to the business idea.
- will be able to present the business idea in an effective manner.
|
|
Course Description
|
Providing theoretical information on entepreneurship and formulating a business plan, analyzing successful business models, preparing and presenting business models.
|
|
Related Sustainable Development Goals
|
|
|
|
Core Courses |
|
| Major Area Courses |
|
| Supportive Courses |
|
| Media and Management Skills Courses |
|
| Transferable Skill Courses |
|
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
|
Week |
Subjects |
Related Preparation |
| 1 |
Entrepreneurship And Innovation Course Introduction |
Workshop - Research |
| 2 |
Problem Definition |
Workshop - Research |
| 3 |
Sustainability Development Goals |
Workshop - Research |
| 4 |
Entrepreneurship & SDGs |
Workshop - Research |
| 5 |
Business Model Lean Canvas Basics |
Workshop - Research |
| 6 |
Business Model Lean Canvas Continued |
Workshop - Research |
| 7 |
Validating your Business Model |
Workshop - Research |
| 8 |
Midterm exams week |
|
| 9 |
Market Size Estimation |
Workshop - Research |
| 10 |
Let’s Build a Social Startup! |
Workshop - Research |
| 11 |
Validate Your Startup Idea |
Workshop - Research |
| 12 |
Preparing Your Pitch Deck Content |
Workshop - Research |
| 13 |
Essential Skills for Your Final Pitch |
Workshop - Research |
| 14 |
DEMODAY |
|
| 15 |
FINAL JURY PITCH |
|
| 16 |
Review of the Semester |
|
|
Course Notes/Textbooks
|
Richard, Doug. (2013) How to Start A Creative Business: the jargon-free guide for creative entrepreneurs. Newton Abbot: David & Charles
ISBN: 978-1-4463-0273-6
The Lean Startup - How Today's Entrepreneurs use Continious Innovation To Create Radically Sucessful Businesses' Eric Ries, Crown Business 2011 Web site: http://www.slideshare.net/mobile/PaulShawSmith/business-planning-for-startups
|
|
Suggested Readings/Materials
|
http://en.m.wikipedia.org/wiki/Lean_startup
http://en.m.wikipedia.org/wiki/Marketing
http://www.slideshare.net/mobile/redrocketvc/market-research-for-startups-13977653?qid=84822e7d-9803-4dd8-8366-957089d59fad&v=qf1&b=&from_search=6
|
EVALUATION SYSTEM
|
Semester Activities
|
Number |
Weigthing |
| Participation |
1
|
10
|
| Laboratory / Application |
-
|
-
|
| Field Work |
-
|
-
|
| Quizzes / Studio Critiques |
-
|
-
|
| Portfolio |
-
|
-
|
| Homework / Assignments |
1
|
30
|
| Presentation / Jury |
1
|
40
|
| Project |
-
|
-
|
| Seminar / Workshop |
-
|
-
|
| Oral Exams |
1
|
20
|
| Midterm |
-
|
-
|
| Final Exam |
-
|
-
|
| Total |
4
|
100
|
| Weighting of Semester Activities on the Final Grade |
4
|
100
|
| Weighting of End-of-Semester Activities on the Final Grade |
-
|
-
|
| Total |
4 |
100 |
ECTS / WORKLOAD TABLE
|
Semester Activities
|
Number |
Duration (Hours) |
Workload |
Theoretical Course Hours
(Including exam week: 16 x total hours) |
16
|
2
|
32
|
Laboratory / Application Hours
(Including exam week: '.16.' x total hours) |
16
|
2
|
32
|
| Study Hours Out of Class |
-
|
-
|
-
|
| Field Work |
-
|
-
|
-
|
| Quizzes / Studio Critiques |
-
|
-
|
-
|
| Portfolio |
-
|
-
|
-
|
| Homework / Assignments |
1
|
70
|
70
|
| Presentation / Jury |
1
|
15
|
15
|
| Project |
-
|
-
|
-
|
| Seminar / Workshop |
-
|
-
|
-
|
| Oral Exam |
1
|
20
|
20
|
| Midterms |
-
|
-
|
-
|
| Final Exam |
-
|
-
|
-
|
| |
|
Total |
169
|
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
|
#
|
Program Competencies/Outcomes
|
* Contribution Level
|
|
1
|
2
|
3
|
4
|
5
|
|
1 |
To be able to solve problems with an analytical and holistic viewpoint in the field of business administration.
|
-
|
-
|
-
|
-
|
-
|
|
2 |
To be able to present the findings and solutions to the business problems in written and oral formats.
|
-
|
-
|
-
|
-
|
-
|
|
3 |
To be able to interpret the application of business and economic concepts, and philosophies at the national and international levels.
|
-
|
-
|
-
|
-
|
-
|
|
4 |
To be able to use innovative and creative approach for real-life business situations.
|
-
|
-
|
-
|
-
|
-
|
|
5 |
To be able to demonstrate leadership skills in different business situations.
|
-
|
-
|
-
|
-
|
-
|
|
6 |
To be able to interpret the reflections of new technologies and softwares to business dynamics.
|
-
|
-
|
-
|
-
|
-
|
|
7 |
To be able to integrate knowledge gained in the five areas of business administration (marketing, production, management, accounting, and finance) through a strategic perspective.
|
-
|
-
|
-
|
-
|
-
|
|
8 |
To be able to act in accordance with the scientific and ethical values in studies related to business administration.
|
-
|
-
|
-
|
-
|
-
|
|
9 |
To be able to work efficiently and effectively as a team member.
|
-
|
-
|
-
|
-
|
-
|
|
10 |
To be able to have an ethical perspective and social responsiveness when making and evaluating business decisions.
|
-
|
-
|
-
|
-
|
-
|
|
11 |
To be able to collect data in the area of business administration and communicate with colleagues in a foreign language ("European Language Portfolio Global Scale", Level B1).
|
-
|
-
|
-
|
-
|
-
|
|
12 |
To be able to speak a second foreign at a medium level of fluency efficiently.
|
-
|
-
|
-
|
-
|
-
|
|
13 |
To be able to relate the knowledge accumulated throughout the human history to their field of expertise.
|
-
|
-
|
-
|
-
|
-
|
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest
